Before you came up with that great idea, it was in your head, heart, soul, and subconscious for at least a second, and probably longer. ready to be spit out.

Where did it come from? I’m not sure.

But knowing that the idea was already there before you said it should make you want to say more ideas so you can find out what else is there.

Our minds are constantly processing information and making connections between different pieces of information, even when we are not consciously aware of it.

This process can lead to the emergence of new ideas and insights.

Sometimes, an idea may be sparked by an external stimulus, such as a conversation, a book, or a piece of art.

Other times, an idea may arise seemingly out of nowhere, as if it has been percolating in the back of our minds for some time.

In both cases, the idea is the result of a complex interplay between our conscious and subconscious thoughts and experiences.

It is a reasonable assumption that increasing the number of ideas that are discussed can result in the birth of more ideas.

The more we engage with our own thoughts and ideas, the more we can learn about our own thought processes and the more chances we have to develop fresh and inventive ideas.

The marketing guru, Seth Godin says:

“Ideas in secret die. They need light and air or they starve to death.” 

I guess this is why brainstorming sessions and creative writing exercises can be so valuable, they provide a structured space for us to explore our own ideas and see where they lead us.

What happens to a good idea that doesn’t get used?

I don’t know for sure, but I think Langston Hughes tried to answer the question in his poem:

What happens to a dream deferred?

Does it dry up

like a raisin in the sun?

Or fester like a sore —

And then run?

Does it stink like rotten meat?

Or crust and sugar over —

like a syrupy sweet?

Maybe it just sags

like a heavy load.

Or does it explode?

In the end, each person must decide for himself whether an abandoned idea is forgotten, repurposed, or becomes a source of regret.

Although not all ideas can or should be embraced, it is crucial to weigh the risks involved with bringing an idea to fruition against the potential benefits.

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