The thing I love about books is that they are little packets of magic.
Each page has these small-sized magic wonders that have the potential to transform your life bit by bit.
An example of such magic is the below excerpt from Sahil Langivia’s upcoming book The Minimalist Entrepreneur: How Great Founders Do More with Less:
Building a minimalist business is not a get-rich-quick proposition, but it is a get-rich-slowly one if you embrace profitability, not growth, as the key indicator of your company’s success.
On paper, it seems simple enough:
1. Narrow down who your ideal customer is. Narrow until you can narrow no more.
2. Define exactly what pain point you are solving for them, and how much they will pay you to solve it.
3. Set a hard deadline and focus fully on building a solution, then charge for it.
4. Repeat the process until you’ve found a product that works, then scale a business around it.
In practice, it’s not so simple. There are many complications that pop up, and most people don’t even know where to start. A “business”of any kind is too scary, too amorphous, or too unattainable. Luckily, there’s another way to get started today. Before you become an entrepreneur, become a creator.
Creators make things, charge their audiences for those things, and then use that money to make more things. They use the first dollars they earn as tools to fuel their own creative drive, not the other way around. With time and experience, creators show others how to turn their own creativity into businesses, and the cycle continues.
‘The minimalist entrepreneur,’ something I would not mind aspiring to be.
I’m looking forward to the book.