How is it possible for two herdboys and a dog to heard a thousand cattle?

Easy: They don’t.

They heard ten cattle, and those ten cattle influence fifty cattle and those fifty cattle influence the rest.

That is the way every single widespread idea/product/movement/service has changed the word.

It started by doing a remarkable job with the few [the ten].

And so we ignore all the others. We ignore the masses and the selfish critics and those in love with the status-quo.

First, find ten.

Find ten people who care enough about your work to enrol in the journey and then to bring others along.