Here is why we do not repeat the message:

We do not think it is important [see this post on repeating]

We think what we said was not good enough to repeat.

We think we always have to be new.

We will look unoriginal if we repeat.

We think the people already get it.

We think they are tired of hearing it.

We are tired of saying it.

We are not organised and focused enough to know what we want to repeat.

We are not organised and focused enough to know what they want repeated.

None of the above reasons are enough to not dig in.

You must dig in…uncover and choose your message and then drive it home. Over and over.

PS: Can we say “repeating again”? It is said that the word “repeat” cannot be followed by “again”. But if we have repeat something once, can we say “repeat it again” when we want somebody to repeat something a second time? In this case “repeat it again” means “repeat it a second time”, which emphasise “a second time.” Since I’m stressing the repeating, I will use again 🙂