Book Review: The Runaway Species: How human creativity remakes the world by David Eagleman and Anthony Brandt

Unlike wild creatures, which operate largely on autopilot, humans usually avoid repetition, seeking novelty. By living our lives on autopilot, we dim our creative spirit and deprive the human specie of our creative genius. The Runaway Species: How human creativity remakes the world is a deep-dive into the creative mind, a celebration of the human…

Attitudes of successful entrepreneurs: Disagreeable

Between Tesla Motors and SpaceX, Elon Musk has become a legend. But to achieve his current enormous success, Musk had to ignore smart advice and pass under a multitude of storm clouds. What many don't realise is that Tesla Motors and SpaceX both narrowly escaped bankruptcy. Tesla Motors nearly died due to delays and cost overruns, at…

Nobel Prize

Sello is walking down a country road when he spots Farmer Jacob standing in the middle of a huge field of corn doing absolutely nothing. Sello, curious to find out what's happening, walks all the way out to the farmer and asks him, 'Excuse me Farmer Jacob, could you tell me what you are you…

More ethics?

Recently I was working on preparing my company financial statements and tax returns. I realised that we measure a lot of indicators on our financials. We measure what is measureable and we deem what is measurable to be more important. We don't quiet measure ethics in our financials. Most companies seek to be more profitable.…

Standout: with a better story

Today, I was in the Gautrain, everyone, well almost everyone was on their phones, laptops, earphones and some gadget. People are glued to their screens checking out stuff or listening to stuff. We have all heard the news that attention spans are shrinking. According to research, the average attention has decreased from 12 seconds in…

Standout: vs. being found

Karabo is a seamstress. She has been in business for twenty years now, long enough to see the world of business and marketing turned upside down. Fifteen years ago Karabo took out a three line advert in the local newspaper every week. She finally cancelled that three years ago when it was yielding two calls…

Standout: Different brands, same design

When you enter to eKasi [township], any Kasi, you get to pass about 4 car washes on the same street. These car washes wash cars the same way, charging the same price, using same process tools and processes etc. Different car wash names but the process, prices and tools are the same. The same goes…

Standout: Rules of standing out

If you want to stand out, do the thing that’s in short supply, that's scarce, that in limited supply, here are some of the rules: When everyone is fighting for attention, be the one who earns permission. When everyone is quick to blame others, be the one to forgive others. When everyone is rushing through,…