This is Seth's latest book, well it's latest for now. I say for now because Seth has written over 18 books [that I know of] and he is not showing signs of stopping anytime soon, and I'm happy with that. In this book Seth redefines redefine what marketing should be today. He is trying to…
We spiritual people are not exempted from physical problems. Spiritual people don't float around all day on clouds of glory, they live in the real world and deal with real issues in a real ways. Spiritual people also have to pay rent, have work challenges, have relationship issues, clients not paying on time. Just because…
So you have a big decision to make. You are not sure which way it should go. It is either a yes or no to the future commitment, gig, thing. Imagine yourself getting out of bed that morning [after your decision], looking at your calendar [or diary] and seeing that commitment, gig or thing on…
Every business is driven by one of two philosophies, either: - Competition driven; or - Story driven. The competition driven philosophy is: You start a business and you think, who is already in the game, what is their swot, how can I take them on, what can you do better than them. You look at…
... Well one of the best advice I have ever received is from Seth Godin, he didn't give it to me directly, but it was through his blog in 2011. The advice is simply: Pick yourself, stop waiting for someone to pick you, pick yourself. It was this advice that prompted me to stop seeking…
Stop worrying about how to get attention. Start paying attention. Stop craving for people to be interested in you. Start being interested. Stop seeing them as prospects. Start connecting with them as humans. Stop building walls that divides. Start building bridges that connects. Stop obsessing about creating awareness. Start being more aware. Stop making people…
We, the keepers of our culture, keep score. We like to measure our progress. Come out on top. Be first. We like to win. In our attempt to find a way to do that, we have learned to measure and value things in ways that are often disproportionate to their benefit to us. How we…
The easiest way to create elite institutions is to have insiders and outsiders. Credit card companies have made billions by selling a card that others can’t get. Events have VIPs and VVIPSs, in the process creating insiders and outsiders. Other events charge extremely high prices as a way of creating insiders [those who can afford]…
When I first picked up Mark Manson’s The Subtle Art of Not Giving a F*ck, I was a little thrown off. After all, when is the last time you picked up a self-help book with an F-bomb on the cover? There is nothing subtle about Mark Manson and about this book. Mark Manson is crude,…
Got to a food franchise recently to order food with my partner. When we received our food and drinks, I asked for straws from the waiter, she responded by saying they don't have plastics straws but paper straws and she doesn't recommend we use them because they make the soda to taste different. So I…
It doesn't make any sense to make a key and then run around looking for a lock to open. The only productive solution is to find a lock and the fashion a key for that lock. It is easier to make products and services for the customers you seek to serve, than it is to…
This past week I attended Science Forum South Africa conference. Topics of discussion ranged from the State of Science in Africa, How to fund science research in Africa, 4th Industrial Revolution in Africa, gaps and opportunities. So you have intellectuals, scientists, policy makers and academics in various breakaway sessions giving amazing presentations on important topics.…
rochemamabolo 