When you take your car to a mechanic for fixing, the first thing he does before he suggests a solution, is spend time diagnosing what’s wrong with the car.

After diagnosing the problem and what causes it, he comes up with what he thinks will be solution.

How about you adopt this strategy for starting your business.

Spend time with your customers, observing and diagnosing what is their pains are and what causes them.

And then based on your observation, define the causes and effect.

The more accurate your diagnosis, the accurate your solution.

If you are unable to understand the cause of a problem, it is difficult to solve it.

Business is all about solving people’s problems.