A movement is a group of people connected to one another, connected to a leader, and connected to an idea.

A movement needs only two things to be a movement: a shared interest and a way to communicate.

Movements need leadership. People want connection and growth and something new. They want change.

Humans cannot help it: we need to belong.

One of the most powerful of our survival mechanisms is to be part of a movement, of a tribe, to contribute to (and take from) a group of like-minded people. We are drawn to leaders and to their ideas, and we cannot resist the rush of belonging and the thrill of the new.

Some movements are stuck. They embrace the status quo and drown out any movement member who dares to question authority and the accepted order. Big charities, tiny clubs, struggling corporations – they are movements and they are stuck. I’m not focusing on those movements. Every one of those tribes, though, is a movement waiting to happen – a group of people just waiting to be energized and transformed.

A movement is thrilling. It’s the work of many people, all connected, all seeking something better.

We choose not to be remarkable because we are worried about criticism. We are worried, deep down, that someone will hate it and criticise us on it. Its easy to bow down to criticism when you are alone. Its not so easy to give up when you are in movement of shared interest and vision.

Movements grow when people recruit other people. That’s how ideas spread as well. The movement does not do it for you, of course. They do it for each other.

Its movements that ended slavery and apartheid and it will be movements that will save the environment, end inequality and poverty, end corruption.

You want to be an entrepreneur? Join a movement of entrepreneurs.

Its movement that will keep your passion ignited. There is something about being in a group of like-minded people.

If you want to walk fast, walk alone. If you want to walk far, walk with others. – African proverb