A tattoo is basically forever. You should think pretty hard before you get one, because it's largely an irreversible decision. Just about every choice you make with your project and your career, though, doesn't last forever. And the benefit of taking a risk is significantly higher than it is with a tattoo. A landing page…

If you want see that hospitals are a product of the industrial era you will see how adverts are placed all over the place. There posters almost everywhere. I saw a magazine on water, a 200 page magazine on water. Water! Half the magazine is adverts, and yes you guessed right, adverts on water. Five…

Since we were five, schools and society have been teaching you to be a cog in the machine of our economy. To do what you’re told, to sit in straight lines, and to get the work done. We have been trained to be cogs in a vast system, workers in a finely tuned factory. In…

And in the end, cynicism is a lousy strategy. Hope without strategy doesn't generate leadership. Leadership comes when your hope and your optimism are matched with a concrete vision of the future and a way to get there. People won't follow you if they don't believe you can get them to where you say you…

It’s very easy to lead during the easy time when things are going according to plan. Anyone can lead during the easy times when there are no challenges or difficult decisions to make. Unfortunately the reason why we have very few great leaders is because people are not willing to step up during difficult times.…

Using celebrities to launch a product works if the particular product is in their area of expertise. For instance, it makes sense for a famous soccer star to endorse a pair of soccer boots or energy products. Jomo Sono, the king of soccer, has a soccer boot named after him, 'Puma Jomo Sono' (the applies…

References don’t matter now that everybody’s life is on public record. My cousin (who is a workaholic and brilliant manager and team leader) is looking for a new job. She showed me her CV a few days ago, and there, in small print at the very bottom, were four words that appear on almost most…

Market leaders make up the rules. They establish the systems and the benchmarks that a market plays by. And yes, a market leader can be a church, a political party, or a nonprofit. If you play by those rules, you will almost certainly lose. After all, that’s why market leaders make rules. They establish a…

Entrepreneurship is a combination of both science and art. Some lessons are taught at school whiles some you have figure them out yourself. The following are some of the lessons which are not taught at Business School which I found very valuable: #Entrepreneur Lesson 1: Entrepreneurship is not a job nor a vocation. Entrepreneurship is…

I love startups. Not only do they bring the promise of rapid growth and real change, but everything is up for grabs. Organisations that start with a clean sheet of paper have the difficult task of paying the bills, but they also have the luxury of ignoring yesterday in order to focus exclusively on tomorrow.…

The first method of catching a plane, which happens to be more common, is to leave on time, do your best to park nearby, repeatedly check your watch for time, and then start moving faster and faster. By the time you get to security check-in, you realise that you are quiet late, so you cut…

We all want to open big. We often hear the wise say “go big or go home.” We want our product launches to be instant successes. We want our CVs we send out to be reviewed in one day, we get called the next day, interviewed the third, and we’re in a corner office by…